The score is a guide, not a pass-or-fail test. Use it to spot weak spots, then fix them.
What goes into the score
ZeroRank looks at 6 signals. Each one gets its own grade from 0 to 100. Then we mix them together. Some signals count more than others, so each has a weight.| Signal | Weight | What it means in plain words |
|---|---|---|
| Information density | 30.55% | How much real, on-topic substance you pack into each paragraph. |
| Answerability signals | 22.9% | Does it directly answer questions the way people actually ask them. |
| Content freshness | 16.33% | Is it recent and clearly dated. |
| Machine readability | 11.57% | Can software easily read the structure and the behind-the-scenes details. |
| Readability | 10.2% | Is it easy for a person to scan and understand. |
| Content structure | 8.45% | Does it have a clear title, headings, and subheadings. |
How to raise each signal
Want a better score? Work on the signals one at a time. Here is one quick tip for each.Information density (30.55%)
Information density (30.55%)
Cut filler and fluff. Make every paragraph add a real fact, number, or step that helps the reader.
Answerability signals (22.9%)
Answerability signals (22.9%)
Ask the question, then answer it right away. Use the same words your readers would type into an AI engine.
Content freshness (16.33%)
Content freshness (16.33%)
Show a clear date and keep facts up to date. Old, undated pages look stale to AI.
Machine readability (11.57%)
Machine readability (11.57%)
Use clean headings, lists, and a page title and description. This helps software read your page.
Readability (10.2%)
Readability (10.2%)
Write short sentences and short paragraphs. Break big blocks of text into bullets so people can scan.
Content structure (8.45%)
Content structure (8.45%)
Give the page one clear title. Add headings and subheadings so each part is easy to find.
Where you see your score
You see the AEO score inside Create / Optimize. When you write a new article or paste in an old page, ZeroRank grades it on all 6 signals and shows you the overall number. It also lists tips for each signal. Make a change, run it again, and watch the score go up.Keep going
Create and optimize content
Write or improve a page and grade it on all 6 signals.
AI readiness checks
Check whether AI engines can reach and read your whole site.